Privacy Policy

1. Data Controller

The controller of your personal data is UAB Wise Trading Group, company code 305820126, registered address Ramybės g. 4-70, LT-02103 Vilnius, Lithuania, operating the Bellawise online store. For any privacy questions, contact us at info@wisetg.com.

2. Categories of Data We Process

  • Order data: name, delivery address, e-mail, phone, order contents, delivery method, payment status.
  • Account data: if you register an account, your login details and order history.
  • Newsletter data: your e-mail, processed only if you opt in.

3. Purposes and Legal Bases

  • To conclude and perform your purchase contract, including delivery and refunds — legal basis: performance of a contract (GDPR Art. 6(1)(b)).
  • To comply with accounting and tax obligations — legal basis: legal obligation (Art. 6(1)(c)).
  • To manage your optional account — legal basis: performance of a contract and your consent.
  • To send newsletters — legal basis: your consent (Art. 6(1)(a)), which you may withdraw at any time.

4. Recipients of Data

We share your data only where necessary:

  • Delivery carriers (Omniva, LP Express) to deliver your order.
  • Payment providers — licensed payment institutions that process your payment securely.
  • Hosting provider — our store is hosted on EU servers (Hetzner, Finland).

We do not sell your personal data or transfer it outside the EU/EEA.

5. Retention Periods

Order and accounting-related data are kept for the period required by tax and accounting laws. Account data are kept while your account is active. Newsletter data are kept until you withdraw your consent. When data are no longer needed, they are securely deleted or anonymised.

6. Your Rights

Under the GDPR you have the right to:

  • access your personal data;
  • request rectification of inaccurate data;
  • request erasure ("right to be forgotten");
  • restrict or object to processing;
  • data portability;
  • withdraw consent at any time, without affecting prior lawful processing.

To exercise these rights, contact us at info@wisetg.com. We respond within one month.

7. Right to Lodge a Complaint

If you believe your data protection rights have been infringed, you may lodge a complaint with the State Data Protection Inspectorate of the Republic of Lithuania (vdai.lrv.lt).

8. Cookies

Information about cookies used in our store is provided in our separate Cookie Policy.

9. Changes

We may update this Privacy Policy from time to time. The current version is published in our store. This Policy is effective as of 10 July 2026.